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Five companies. Fifteen reviews. All made in Cue.

Each one moved to its next cycle by Cue: fresh numbers, What changed and a story check.

The companies, people and numbers here are made up: fictional companies with sample data, not customers. The decks, the What changed slides and the story checks are Cue's own output.

How each deck was made

The second cycle wrote itself

  1. Last cycle, published

    Each deck started from a Cue template, in the company's brand kit. Its numbers are bound to a sheet of sample data, not typed in.

  2. Start next review

    The sheet got the next period's row. One click copied the deck, read every number again and added a What changed slide.

  3. Story check

    Cue flagged the slides whose words the new numbers broke. We left those words alone, so you can see each flag below and in the deck.

Follow it live

Follow a review on your phone

Pick a company and scan the code. Your phone shows the slide this screen shows and turns the page when it does. In a real talk, followers move with the presenter's remote and read in their own language.

Recorded in the app, 25 seconds The room's screen, the presenter's phone and a follower who picked Deutsch. Every tap on the phone moves both screens; Cue translates the slides once, and the follower reads them in German. A sample deck from a fictional company, without sound.

B2B SaaS

Kitebrook

Purchase approvals for finance and ops teams. A 120-person software company. Teams request purchases in Slack or the web app; Kitebrook routes them through policy and the right approvers.

Brand kit
  • ink #0B1624
  • paper #F4F7F6
  • accent #17766A
  • accent2 #F2B441
  • muted #6F7C86
Manrope and Inter
Voice
Calm, exact and practical, for finance and ops leaders. Lead with the number, then what it means. No hype, no exclamation marks.
Kitebrook's weekly business review, Week 43, in Kitebrook's brand kit: the metrics slide, still titled “MRR passed $410k and logo churn held under 1.5%”, with this week's numbers: Monthly recurring revenue $421.9k, Activation, new accounts 41%, Weekly active approvers 8,512, Logo churn, trailing 4 weeks 1.8%.

Marketplace

Stallbay

A marketplace for independent makers. Ceramics, prints and leather goods from 6,000 independent studios. Stallbay takes a commission on each order and handles payouts and shipping labels.

Brand kit
  • ink #1F130D
  • paper #FBF5EE
  • accent #B4472A
  • accent2 #E9B949
  • muted #8A7768
Playfair Display and DM Sans
Voice
Warm and specific, like a good shopkeeper. Name the makers and the goods. Short sentences, plain words, a little pride.
Stallbay's weekly business review, Week 43, in Stallbay's brand kit: the metrics slide, still titled “GMV grew for the eighth week in a row, and defects stayed below 2.5%”, with this week's numbers: Gross merchandise value $1.79M, Active sellers 6,610, Repeat buyer rate 36%, Order defect rate 2.6%.

Fintech

Penwright

Spend cards and bill pay for small teams. Corporate cards with budgets built in, and bills paid from one inbox. 3,000 small companies run their spending on Penwright.

Brand kit
  • ink #061B16
  • paper #F3F8F5
  • accent #117A55
  • accent2 #8FE3C0
  • muted #63776F
Outfit and IBM Plex Sans
Voice
Precise and reassuring, like a good CFO. Exact numbers, no rounding up. Say what's at risk and what we're doing about it.
Penwright's weekly business review, Week 43, in Penwright's brand kit: the metrics slide, still titled “Spend keeps climbing, and fraud losses stayed below 0.1%”, with this week's numbers: Card spend processed, week $41.0M, Funded accounts 2,968, Interchange revenue, week $443k, Fraud loss rate 0.11%.

Developer tools

Tracewind

Tracing for serverless and edge apps. Open-source SDKs and a hosted trace explorer. Developers start free; teams pay for retention and alerts.

Brand kit
  • ink #0B0F17
  • paper #EEF1F6
  • accent #6448E6
  • accent2 #22C493
  • muted #6B7385
JetBrains Mono and Inter
Voice
Direct and technical, for developers. Concrete numbers and units. No marketing words; say what broke and what we fixed.
Tracewind's weekly business review, Week 43, in Tracewind's brand kit: the metrics slide, still titled “Projects keep growing and conversion held above 3%”, with this week's numbers: Weekly active projects 12,910, Paid workspaces 1,342, Conversion to paid 2.9%, Weekly active developers 18,940.

Consumer health app

Dawnling

Sleep and morning-routine coaching. An iPhone and Android app that coaches better sleep, one evening and one morning at a time. Subscriptions after a 14-day trial.

Brand kit
  • ink #18152E
  • paper #FFF7F0
  • accent #BC3F77
  • accent2 #F6A96B
  • muted #837C95
Nunito and Nunito Sans
Voice
Kind, upbeat and plain-spoken. Talk about people's nights and mornings, not users and funnels. Small numbers, honestly told.
Dawnling's weekly business review, Week 43, in Dawnling's brand kit: the metrics slide, still titled “Subscribers keep climbing and trial-to-paid held above 30%”, with this week's numbers: Paying subscribers 49,900, Trial to paid 28%, Day-30 retention 44%, App Store rating 4.6.

Your review, in your brand

Import your brand from your website, start from the weekly business review, sprint review or board update, and bind the numbers once. The next cycle is one click.

Free during early access. Every company and number on this page is made up.